It is part of the advocacy strategy of Child Online Africa (COA) to structure communication about its subject matter interest that generates attention. Generally, we prefer the informal and engaging talks to the ones that sound like a stern lecture from a parent. This concept paper presents how we tell COP stories using a unique presentation format that will allow stakeholders and participants to have a more enjoyable event whilst streaming the content to live audience.
Ba da Labari is the Hausa phrase for storytelling so it takes an informal conversation format with personal and interactive discussion involving a moderator and guest. This style allows the audience space to gain insights into the guest’s personal stories and thoughts on various topics on Child Online Protection across Africa. It is heavily inspired by the fireside chats where a series of evening radio addresses were given by Franklin D. Roosevelt, the 32nd President of the United States, between 1933 and 1944.
A lot has changed since the 1930s.We now have video, email, the internet, and so many other means of communication. Despite these changes, a fireside chat’s purpose remains the same — to make everyone feel relaxed and leave the audience with more information than they had before. The fireside chat will be used to address the critical issue of Child Online Protection and we need to ensure that our audience can trust and see a real person, to make the impact required.
We can only enjoy the benefits of the fireside chat if we use the right format. With that in mind, here is our common formats to model.
A countryside ambience with an informal set-up using the African storyteller style of communication to engage the selected audience with relevant conversations motivated by real-life experiences and industry knowledge to bring the issues to a more relatable point of interaction.
NB: The Hashtag #BDL will form what the online community unique conversations identity making the storytelling an ongoing activity online even after an event. It will have a country name to identify where the story is coming from. Eg: #BDLGhana
The “Agoo” Message – This is the welcome call which announces the storyteller’s presence and the purpose of gathering. It is brief and swift, creating an excitement of a story time moment.
Child Online Africa (COA) is a child-focused research and advocacy non-governmental organization that campaigns for/with children and young people and their families to influence policies and change practices that affect child welfare in Ghana and across Africa. We build partnerships with organizations and individuals to promote online safety by employing rights and evidence-based advocacy approaches to achieve sustainable outcomes.